For the rebranding and promotion of its new wrap, plus the Kisses Selection introduction to México, the brand let us work with them in the production of this iconic piece where we had the challenge to transmit a delicious chocolate texture and caramel tastiness as never before. In order to achieve that, we developed caramel and chocolate VFX simulations that helped us to enhance the exquisite flavors of Kisses special editions.
Hershey’s / Integratto
KISSES CARAMEL
How did we create this?
The direction is Key!, We have a very strong Creative / Art direction department and they are involved in all of the production process, from ideation to execution guiding the 3D artist all the way to ensure the vision meets the quality that we deliver.